What's CBD? by Ely Anne Vedar


Cannabidiol (CBD) is a naturally occurring compound found in the resinous flower of cannabis, a plant with a rich history as a medicine going back thousands of years. Today the therapeutic properties of CBD are being tested and confirmed by scientists and doctors around the world. A safe, non-addictive substance, CBD is one of more than a hundred “phytocannabinoids,” which are unique to cannabis and endow the plant with its robust therapeutic profile.

Many people are seeking alternatives to pharmaceuticals with harsh side effects – medicine more in synch with natural processes. By tapping into how we function biologically on a deep level, CBD can provide relief for chronic painanxietyinflammationdepression and many other conditions.

Extensive scientific research - much of it sponsored by the U.S. government - and mounting anecdotal accounts from patients and physicians highlight CBD’s potential as a treatment for a wide range of maladies, including (but not limited to):

What's A Press Kit And What's It For? by Ely Anne Vedar

press kit, often referred to as a media kit in business environments, is a pre-packaged set of promotional materials that provide information about a person, company, organization or cause and which is distributed to members of the media for promotional use. Press kits are often distributed to announce a release or for a news conference.

Press kits are typically used for:

A media kit often accompanies a media release

  • Product launches

  • New company launch

  • Mergers and acquisitions

  • News conferences

  • Announcements of special events, industry trade shows or exhibitions

  • Accompany a press release or media release

  • Notify the media of any newsworthy event within a company's sphere of activities

Check out examples of Press Kits we’ve created in the past for clients:

Schedule a consultation with us today to review and revive your brand’s current press kit today! Don’t have one? We can get started today!